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BEST UNDER
THE SUN.
Our tech has you convered.
How We Protect You
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When the heat is on.
Harmful UVA and UVB rays can penetrate layers of your skins to cause sunburns and long-term skin damage. And while sunscreen must be reapplied at intervals to be effective, gear featuring our Omni-ShadeTM technologies provides comfort and coverage from sun up to sun down.
Return to sender.
Our revolutionary Omni-Shade™ Sun Deflector utilizes reflective dots to deflect sunlight away from the body so you feel cooler, while the sweat-wicking, sun-blocking fabric delivers comfort and protection.
Grab some shade.
Omni-Shade™ fabric features a tight construction with UV absorbers and reflectors that block harmful rays so you can stay protected while enjoying sunny outdoor adventures.
Shop by Activity
FISHING
HIKING
TRAIL RUNNING
TRAVEL
Shop by Technology
OmniShade
Reflectice dots deflect
sunlight away from you.
OmniShadeSD
Fabric designed
to block UVA and UVB rays.
OmniFreeze
Special fabric design
enables heat release.
OmniWick
Accelerates evaporation of
sweat to help keep you dry.
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HOW TO STAY COOL AND
PROTECTED WHILE FISHING.
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HOW TO STAY COOL AND
PROTECTED WHILE FISHING.