GOOD AS GOLD

Columbia athlete Bubba Wallace brings the heat on the track. Omni-Heat™ Infinity handles the rest.

GOOD
AS GOLD

Columbia athlete Bubba Wallace brings the heat
on the track. Omni-Heat™ Infinity handles the rest.
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Entertainment
Dude Perfect
Dude Perfect
Entertainers, Outdoor Enthusiasts
Dude Perfect is a hugely popular sports and comedy troupe, earning around 58 million subscribers and 16 billion views since launching their YouTube channel in 2009 as roommates at Texas A&M University. Pioneers of “sports adjacency” content, they are known for improbable trick shots, their “Stereotypes” and “Overtime” segments, “Bucket List” travel series, and sold-out arena tours. The group includes Tyler Toney, twins Cory and Coby Cotton, Cody Jones, and Garrett Hilbert. When they aren’t practicing trick shots, breaking world records, and entertaining fans, you can find them outside fishing, camping, hiking, skiing, and more.
Bob Izumi holds up two fish he caught.
Luke Combs
Country Musician, Angler
Luke is a multi-platinum, award-winning artist from Asheville, NC. Among numerous accolades, Combs has received awards at the CMAs, ACMs and Billboard Music Awards, earned multiple Grammy nominations, was inducted into the Grand Ole Opry, performed on Saturday Night Live and had his first eight singles all reach #1—a first on Billboard’s Country Airplay chart. In addition to his acclaimed musical career, Combs is an avid outdoorsman and finds joy through fishing. Known to wear a Bahama™ II shirt both on the water and on stage, his favorite catch to date is when he landed a 34-pound king mackerel off Myrtle Beach.
Bob Izumi holds up two fish he caught.
Luke Combs
Country Musician, Angler
Luke is a multi-platinum, award-winning artist from Asheville, NC. Among numerous accolades, Combs has received awards at the CMAs, ACMs and Billboard Music Awards, earned multiple Grammy nominations, was inducted into the Grand Ole Opry, performed on Saturday Night Live and had his first eight singles all reach #1—a first on Billboard’s Country Airplay chart. In addition to his acclaimed musical career, Combs is an avid outdoorsman and finds joy through fishing. Known to wear a Bahama™ II shirt both on the water and on stage, his favorite catch to date is when he landed a 34-pound king mackerel off Myrtle Beach.
Cindy Nguyen holding up a prize catch.
Cindy Nguyen
Professional Angler
Cindy (“Sid” to her friends) was practically born with a rod in her hand, growing up in Houston and fishing with her family off the beaches, piers, and jetties of nearby Galveston. She’s now one of the most influential female anglers in North America (according to Wildlife Enthusiast Magazine), has chased prize catches all over the world, been featured in publications like Salt Water Sportsman and Sport Fishing Magazine, and is a regular at top industry events. Back home in Texas, Cindy’s happy place is in her kayak chasing redfish, trout, and flounder.
Alex Ferreria in midair doing a backflip on a mountain slope.
Alex Ferreira
Freestyle Skier
Alex has been skiing almost as long as he’s been walking. The Aspen native first hit the slopes at 3 years old and hasn’t slowed down since. He won a silver medal in Halfpipe at the 2018 Winter Olympics and has racked up five Winter X Games medals (including back-to-back gold in the 2019 and 2020 Superpipe events), among other honors. And when Alex isn’t competing or training, he’s still enjoying the outdoors by biking, tubing, cliff jumping, practicing tricks on the trampoline, or just hanging out at the beach.
Sarah Hoefflin flying off a freestyle ski jump.
Sarah Hoefflin
Freestyle Skier
Sarah only began her competitive freeski career in her early 20s after earning a university degree in neuroscience. But the Swiss native has made up for lost time in a hurry, racking up a gold medal at the 2018 Winter Olympics in the Big Air event, four Winter X Games medals in Big Air and Slopestyle, and two Crystal Globes. When she isn’t soaring high above mountain slopes, she’s hiking, climbing, and camping in and around them from her home base in Chamonix.
Cassie Sharpe soaring above a half-pipe course.
Cassie Sharpe
Freestyle Skier
Every time Cassie drops in for a competitive run, she listens to the same song: “Ante Up.” But it’s her world-class talent that has paid off in full with a gold medal in Halfpipe at the 2018 Winter Olympics, four Winter X Games medals, two Crystal Globes, and more. A tenacious competitor, Cassie won the 2016 X Games Superpipe gold despite a stress fracture and a 2017 World Cup Superpipe event with a broken thumb. The high-flying Canadian is also the first woman to ever land a switch cork 720 in competition.
Curtis Ciszek snowboarding through deep powder.
Curtis Ciszek
Snowboarder
If the Pacific Northwest was personified, that person just might be Curtis. His laidback demeanor, Go Big style, and passion for the outdoors have earned him recognition as a top-tier athlete for all seasons. On the mountain, his jaw-dropping talent has been featured in numerous snowboarding films and publications. If he’s not shredding pow, you might find him fishing, rafting, mountain biking, climbing, or surfing. All in a day’s work.
Close-up of two USA curlers in Columbia gear.
USA Curling
Winter Olympics & Paralympics
These best-in-class USA Curling athletes have ice on their minds—and in their veins. And with their deft touch, laser-like focus, and world-class skills, the junior and senior Olympic and Paralympic teams know how to stay cool under pressure from the first throw to the last sweep. As this unique and challenging sport continues to grow, so does the success of USA Curling in competitions across the world—including the men’s Olympic team defending its 2018 gold medal at the upcoming games in Beijing.
Close-up of Bubba Wallace piloting a boat while wearing Columbia PFG.
Darrell "Bubba" Wallace Jr.
NASCAR Driver, Outdoor Enthusiast
Bubba started racing at age 9 and hasn’t let off the pedal since. After tearing up the junior circuits, he’s earned six wins in the NASCAR Truck Series and eight Top 10s in the NASCAR Cup Series, including a runner-up finish at the Daytona 500. When he’s not driving fast, he’s taking it slow—fishing, hiking, camping, and engaging his passion for outdoor photography. In 2018, he became the first African-American driver to race full-time at NASCAR’s highest level in nearly 50 years and now has taken the wheel of the No. 23 car for 23XI Racing. A prominent advocate for equality and inclusion, he is truly Tested Tough, both on and off the track.
Yassine Diboun running the Loowit Trail.
Yassine Diboun
Trail Runner
From the Western States 100 in California to the UTMB® in France to the HURT 100 in Hawaii, Yassine has competed in some of the toughest, most iconic races while going stride for stride with some of the world’s best ultra-runners. Along the way, he’s set the Fastest Known Time on multiple routes—including the Oregon stretch of the Pacific Crest Trail, the Wonderland Trail, and the Loowit Trail. When he isn’t chasing FKTs or spending time with his family, Yassine is coaching and inspiring others via the Wy’east Wolfpack fitness firm he co-founded in Portland.
Endurance athlete Willie McBride on Mt Adams.
Willie McBride
Trail Runner
Despite growing up in cities, Willie developed a deep bond with nature and physical activity from an early age. His childhood passion for climbing later led to running marathons and ultras after college, and now includes multi-day journeys and more. Willie has done races from 13.1 to 240 miles but most enjoys the process of FKTs and self-planned adventures of all sorts. His greatest local claim-to-fame is completing the Guardian Peaks Trifecta (climbing Mt. Hood, Mt. Adams, and Mt. St. Helens) in a single day. He co-owns Wy'east Wolfpack and is passionate about making nature and outdoor sports a welcoming and equitable place for all.
Ryan Palmer sizes up a putt.
Ryan Palmer
PGA Tour Golfer
For all the memories Ryan has made in his golfing career, his favorite is still the day in 2004 when he first earned his PGA Tour card. Of course, that moment has since had plenty of competition with Ryan earning four PGA Tour victories, two Top 10 finishes at majors, and reaching as high as #23 in the World Golf Rankings. When he’s not on the course, Ryan is spending time with his family or giving back through the Ryan Palmer Foundation.
Entertainment
Dude Perfect
Dude Perfect
Entertainers, Outdoor Enthusiasts
Dude Perfect is a hugely popular sports and comedy troupe, earning around 58 million subscribers and 16 billion views since launching their YouTube channel in 2009 as roommates at Texas A&M University. Pioneers of “sports adjacency” content, they are known for improbable trick shots, their “Stereotypes” and “Overtime” segments, “Bucket List” travel series, and sold-out arena tours. The group includes Tyler Toney, twins Cory and Coby Cotton, Cody Jones, and Garrett Hilbert. When they aren’t practicing trick shots, breaking world records, and entertaining fans, you can find them outside fishing, camping, hiking, skiing, and more.
Bob Izumi holds up two fish he caught.
Luke Combs
Country Musician, Angler
Luke is a multi-platinum, award-winning artist from Asheville, NC. Among numerous accolades, Combs has received awards at the CMAs, ACMs and Billboard Music Awards, earned multiple Grammy nominations, was inducted into the Grand Ole Opry, performed on Saturday Night Live and had his first eight singles all reach #1—a first on Billboard’s Country Airplay chart. In addition to his acclaimed musical career, Combs is an avid outdoorsman and finds joy through fishing. Known to wear a Bahama™ II shirt both on the water and on stage, his favorite catch to date is when he landed a 34-pound king mackerel off Myrtle Beach.
Fishing
Bob Izumi holds up two fish he caught.
Luke Combs
Country Musician, Angler
Luke is a multi-platinum, award-winning artist from Asheville, NC. Among numerous accolades, Combs has received awards at the CMAs, ACMs and Billboard Music Awards, earned multiple Grammy nominations, was inducted into the Grand Ole Opry, performed on Saturday Night Live and had his first eight singles all reach #1—a first on Billboard’s Country Airplay chart. In addition to his acclaimed musical career, Combs is an avid outdoorsman and finds joy through fishing. Known to wear a Bahama™ II shirt both on the water and on stage, his favorite catch to date is when he landed a 34-pound king mackerel off Myrtle Beach.
Cindy Nguyen holding up a prize catch.
Cindy Nguyen
Professional Angler
Cindy (“Sid” to her friends) was practically born with a rod in her hand, growing up in Houston and fishing with her family off the beaches, piers, and jetties of nearby Galveston. She’s now one of the most influential female anglers in North America (according to Wildlife Enthusiast Magazine), has chased prize catches all over the world, been featured in publications like Salt Water Sportsman and Sport Fishing Magazine, and is a regular at top industry events. Back home in Texas, Cindy’s happy place is in her kayak chasing redfish, trout, and flounder.
George Poveromo holding up a massive fish.
George Poveromo
Professional Angler
George’s legendary status is well-documented in his role as the charismatic host of the popular George Poveromo’s World of Saltwater Fishing show for over 20 years. But the South Florida native has been reeling in recognition—and big catches—even longer as an angling icon, ambassador, and educator. If you don’t catch him on screen, in print (as a long-time contributor to Salt Water Sportsman magazine), or on stage (as a featured speaker for the National Seminar Series), he’s probably with his family or quietly casting away aboard the Marc VI.
Bob Izumi holds up two fish he caught.
Bob Izumi
Professional Angler
Bob is Canada’s most popular fishing personality and one of the foremost ambassadors of the sport throughout North America. For 30 years, his affable demeanor and down-to-earth style has endeared him to millions through his weekly Real Fishing Show television program. Bob is also a respected author, radio host, conservationist, seminar speaker, and competitor who has won more than 70 major events and earned multiple Angler of the Year awards.
Curtis Ciszek casting away from the middle of a river.
Curtis Ciszek
Professional Angler
If the Pacific Northwest was personified, that person just might be Curtis. His laidback demeanor, Go Big style, and passion for the outdoors have earned him recognition as a top-tier athlete for all seasons. On the water, Curtis is an avid angler who loves nothing more than chasing steelhead on the Deschutes River. If he’s not casting away, you might find him snowboarding, rafting, mountain biking, climbing, or surfing. All in a day’s work.
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Wesley Locke
Professional Angler and Conservationist
Wesley has had her sea legs since she could walk. Her passion for fishing was cultivated immediately as a seventh-generation Floridian born and raised on the quaint island of Boca Grande off the state’s southwestern coast. An avid saltwater angler (with what she calls a “mild Tarpon obsession” inherited from her fly-fishing guide father, Capt. Tommy Locke), Wesley has also become a tireless advocate for protecting our precious natural resources for future generations. A regular competitor in Florida tournaments, she is eager to learn from every species, style, angler, and guide that shares her love for fishing.
Columbia angler Mark Daniels Jr prepares to go fishing.
Mark Daniels Jr.
Professional Angler
A California native, Mark gravitated to the water at an early age and spent much of his free time fishing around the Bay Area with family and friends. He entered his first competitive tournament at age 14 and set his sights on becoming a professional angler. After graduating from Tuskegee University and working as an agricultural biologist, that pursuit accelerated when he won The Bass Federation (TBF) National Championship in 2013. He subsequently won the 2018 Bassmaster Elite Series and is now a regular on the Major League Fishing Bass Pro Tour, hungry as ever for his next big catch.
Snowsports
Alex Ferreria in midair doing a backflip on a mountain slope.
Alex Ferreira
Freestyle Skier
Alex has been skiing almost as long as he’s been walking. The Aspen native first hit the slopes at 3 years old and hasn’t slowed down since. He won a silver medal in Halfpipe at the 2018 Winter Olympics and has racked up five Winter X Games medals (including back-to-back gold in the 2019 and 2020 Superpipe events), among other honors. And when Alex isn’t competing or training, he’s still enjoying the outdoors by biking, tubing, cliff jumping, practicing tricks on the trampoline, or just hanging out at the beach.
Sarah Hoefflin flying off a freestyle ski jump.
Sarah Hoefflin
Freestyle Skier
Sarah only began her competitive freeski career in her early 20s after earning a university degree in neuroscience. But the Swiss native has made up for lost time in a hurry, racking up a gold medal at the 2018 Winter Olympics in the Big Air event, four Winter X Games medals in Big Air and Slopestyle, and two Crystal Globes. When she isn’t soaring high above mountain slopes, she’s hiking, climbing, and camping in and around them from her home base in Chamonix.
Cassie Sharpe soaring above a half-pipe course.
Cassie Sharpe
Freestyle Skier
Every time Cassie drops in for a competitive run, she listens to the same song: “Ante Up.” But it’s her world-class talent that has paid off in full with a gold medal in Halfpipe at the 2018 Winter Olympics, four Winter X Games medals, two Crystal Globes, and more. A tenacious competitor, Cassie won the 2016 X Games Superpipe gold despite a stress fracture and a 2017 World Cup Superpipe event with a broken thumb. The high-flying Canadian is also the first woman to ever land a switch cork 720 in competition.
Curtis Ciszek snowboarding through deep powder.
Curtis Ciszek
Snowboarder
If the Pacific Northwest was personified, that person just might be Curtis. His laidback demeanor, Go Big style, and passion for the outdoors have earned him recognition as a top-tier athlete for all seasons. On the mountain, his jaw-dropping talent has been featured in numerous snowboarding films and publications. If he’s not shredding pow, you might find him fishing, rafting, mountain biking, climbing, or surfing. All in a day’s work.
Trail Running
Yassine Diboun running the Loowit Trail.
Yassine Diboun
Trail Runner
From the Western States 100 in California to the UTMB® in France to the HURT 100 in Hawaii, Yassine has competed in some of the toughest, most iconic races while going stride for stride with some of the world’s best ultra-runners. Along the way, he’s set the Fastest Known Time on multiple routes—including the Oregon stretch of the Pacific Crest Trail, the Wonderland Trail, and the Loowit Trail. When he isn’t chasing FKTs or spending time with his family, Yassine is coaching and inspiring others via the Wy’east Wolfpack fitness firm he co-founded in Portland.
Endurance athlete Willie McBride on Mt Adams.
Willie McBride
Trail Runner
Despite growing up in cities, Willie developed a deep bond with nature and physical activity from an early age. His childhood passion for climbing later led to running marathons and ultras after college, and now includes multi-day journeys and more. Willie has done races from 13.1 to 240 miles but most enjoys the process of FKTs and self-planned adventures of all sorts. His greatest local claim-to-fame is completing the Guardian Peaks Trifecta (climbing Mt. Hood, Mt. Adams, and Mt. St. Helens) in a single day. He co-owns Wy'east Wolfpack and is passionate about making nature and outdoor sports a welcoming and equitable place for all.
Golf
Ryan Palmer sizes up a putt.
Ryan Palmer
PGA Tour Golfer
For all the memories Ryan has made in his golfing career, his favorite is still the day in 2004 when he first earned his PGA Tour card. Of course, that moment has since had plenty of competition with Ryan earning four PGA Tour victories, two Top 10 finishes at majors, and reaching as high as #23 in the World Golf Rankings. When he’s not on the course, Ryan is spending time with his family or giving back through the Ryan Palmer Foundation.
Racing
Cindy Nguyen holding up a prize catch.
Darrell "Bubba" Wallace Jr.
NASCAR Driver, Outdoor Enthusiast
Bubba started racing at age 9 and hasn’t let off the pedal since. After tearing up the junior circuits, he’s earned six wins in the NASCAR Truck Series and eight Top 10s in the NASCAR Cup Series, including a runner-up finish at the Daytona 500. When he’s not driving fast, he’s taking it slow—fishing, hiking, camping, and engaging his passion for outdoor photography. When he took the wheel of the iconic No. 43 for Richard Petty Motorsports in 2017, then full-time in 2018, he became the first African-American driver to race full-time at NASCAR’s highest level in nearly 50 years. A prominent advocate for equality and inclusion, he is truly Tested Tough, both on and off the track.
What They're Wearing
MADE FOR OUTSIDE
WESLEY LOCKE
From stubborn fish to brutal sun, she's up for the fight.
MADE FOR OUTSIDE
WESLEY LOCKE
Columbia angler Wesley Locke reels in a tarpon.
“Just seeing a tarpon coming engages a sort of super focus. Everything else fades away.”
– Wesley Locke
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“I live for the pressure. People either crumble under it or they’re turned into diamonds.”
– Alex Ferreira
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“One of the reasons we love trail running is it’s so minimal. You find some comfortable shorts, a shirt, good shoes, and you’re off.”
– Yassine Diboun